Show Me Your Track-Record/Portfolio or How Long Have You Been in Business
Pete, past performance does not guarantee future results. If such were the case then all future traders would be billionaires.
I have limited business experience, but extensive academic experience. I hold a Master’s degree in … Education simply is a business tool that uses current market trends, concepts, and studies to create a concrete road map for best business practices. These 10 aberrations I identified are not minor marketing errors (Point to the the Xs in the diagram). These egregious errors can affect your business tremendously. ABC Corporation exercised poor business judgment by ignoring the red flags in their marketing literature, despite evidence to the contrary. We are all subject to the universal marketing laws governed by rhetoric. And I am here to serve you.
What you are retaining is not only this service. You are hiring an educated professional whose only intention to fully service your best business interests. I am the professional who will work 16-hour days, six days a week to serve you. I am the professional who will pick up the phone 2 a.m. on Sunday, not turn my phone off, and work all night for a newfound marketing literature needed for your client by Monday morning. I am the professional who you can call at any time in the near or far future to get an honest, qualified, and competent opinion of your new marketing venture. I am the professional who will stand by you and your business, prioritizing your business interests first before my personal time. I am your devoted partner in and out of business.
How do you quantify or place a value on such an allegiance?
Give me one shot here. Give me 1% of your confidence, and I promise you, that I will earn the other 99% (Say slowly with conviction and authority).
This objection may be meritorious. Try to extract what the prospect’s true contention is.I Don’t Know or I’m Not Feeling Comfortable
I can appreciate that. What exactly is holding you back?
For other objections, begin with (1) “I can appreciate that,” (2) followed by a concrete example, (3) abstract development of why their objection is futile in comparison to the “potential threat” of not moving forward, and (4) close.I Can’t Afford It
I can appreciate that Pete. Look, I’m not here to break the piggy-bank. I am willing to work with you via a payment plan. Even if you pay some of the installments after my work has been completed. I can break up the retainer in 2, 3, or 4 installments.
This meeting is about servicing your business needs to increase company revenue. Based on my review and analysis, I believe you stand to lose a great deal more by ignoring these red flags (Point to the Xs in the diagram). I also earnestly believe that these alterations (point to the bullets) in your literature will increase your net revenue exceedingly. Take _______ for example (Point to the most egregious misstep in the Diagram). By ___________ and correcting this aberration alone, you will increase your marketability because ______________. Give me the shot here; I believe you will have a striking result!
No idea. I've never done this before!guru1000 said:How many total hours would it take you to revise the language on her website?
For now, you will accept every prospect, irrespective of the counter-offer for two reasons:Pete, at the in-person appointment, if you are thoroughly thrilled with the recommendations made by representative, what is the absolute most you would be willing to spend for our services?
Call Prospect 1 in two days with the above.Pete, every mutually rewarding relationship is built on trust and compromise. As a matter of business and principle, I request $1,000 for my services, you countered at $300; meet me in the middle at $500. Fair enough?!
<No> Pete, let me ask you one question. If I were to accept $300, which is below the threshold with which I would normally work, and I did revise your literature, and resultantly you did see significant growth, how many referrals would you send me?
<Many> Pete, if I accept $300, revise your literature, and increase your bottom line significantly, I want you to send me at least five referrals. Now is that fair enough?!
<Sure> OK, then, let’s proceed.
Ok. Will do.guru1000 said:Call Prospect 1 in two days with the above.
If you deviate from the pitch, no need to proceed; deal is dead.Pete, on the phone I told you that I would need 15 minutes of your undivided attention. Allow me to finish my presentation, and if you have any comments or suggestions, please voice them when my presentation is completed. OK?!
Create self-fulfilling prophecies. Always assume the positive. Assume she likes you. Assume she wants to talk to you. Assume she wants to go out with you. When you think positive, positive things happen.
Quote taken from The SoSuave Guide to Women and Dating, which you can read for FREE.
Ok. I stuck strictly to the script.guru1000 said:Status on Prospect 1?
Billionaire Morty, an investment banker, once told me::-) said:Well it was already shot to pieces after yesterday's appointment. So it couldn't have got any lower really.
Self-confidence is forged through a track-record, engendered by base hits, spawn from a myriad rejections:-) said:[M]y biggest obstacle. Self-confidence.
We are ALL salesmen.:-) said:but scriptwriting is no different only that it sells ideas instead of products
Never try to read a woman's mind. It is a scary place. Ignore her confusing signals and mixed messages. Assume she is interested in you and act accordingly.
Quote taken from The SoSuave Guide to Women and Dating, which you can read for FREE.