"Frame" usually refers to the assumptions and presuppositions linked to a situation.
1) Frames are the assumptions linked to a specific situation
If people are meeting in a business negotiation. The frame being
Business negotiation implies several assumptions:
- Stay formal with the guys on the other side of the negotiation
- Let your boss speaks first if you're not the boss
- The end goal of this interaction is to come to an agreement that make both parts financially winning
- ...
It doesn't mean that all business negotiations will happen like that but those are implied guidlines that are more or less universal in the current day and age (at least in the western society)
2) Now, how does it apply to seduction ?
In the context of "a guy meeting a girl", the implied rules are more vague. 100 years ago the rules were kind of more precise, but today, with the women having more rights to express themselves, the guidelines are much more vague.
Which means that the one who holds the strongest frame will impose his own guidelines as to how the interaction should happen.
Usually a standard girl's frame is:
I am the woman, he is chasing me, which means her assumptions will be like:
- he has to make the first move
- I'm only going to have sex if he is worthy enough
- My best friend has to validate him before I go
- ...
If you buy into that, then you're ****ed, and you stay the typical "nice guy" who doesn't control anything
3) Set your own frame
Therefore, you have to choose your own frame, what do you want her to think about you ? What should be the rules of that interaction in your opinion ? A very common one is to set the frame that
YOU ARE THE PRIZE (so basically reversing the roles). Have you ever watched a CEO being interviewed by a journalist about his success ? Does the CEO is shrugging shoulders and speaking with a low voice in those circumstances ? Of course not, because the implied rules of that interaction are:
- I am the most important person here
- This guy is asking me questions because I'm more important than him
Whereas if you watch a prisoner asking the judge for a reduction of his prison sentence, then you can imagine the implied rules of that interaction (between the judge and the prisoner) would be completely different. Which means the body language of the prisoner, his voice tonality, the words he uses will be completely different.
But back to seduction, if you are the prize and she has to win you, it means that the implied guidelines of the interaction will be something like:
- I'm only going to have sex if she has something special about her
- She has to convince me why I should prefer her rather than another girl
- If she is boring or insulting, I won't lose any time with her
4) So how do install your own frame ?
The problem is that a lot of guys try to "act as if" they were the prize or anything else, but don't believe it inside, as it has been outlined by some people above in the thread.
Inside they still think they are a piece of **** and hope the girl is going to show them some attention.
Since human interactions are mostly based on non verbal signals, and non verbal signals are an unconscious expression of what you think and feel, it means that what YOU BELIEVE about YOURSELF is actually what is going to set the frame, much more than what you say with words.
Remember the example of the CEO in the interview ? Imagine that the whole interview is just a scam and the journalists are actually crooks just trying to gather information about the company... Would that change the behavior and powerful presence of the CEO ? Of course not, because HE is still convinced that HE IS the most important person in the room. Therefore his body language will still exudes confidence and dominance.
Therefore, your own beliefs are going to shape the interaction, when you truly believe that she has to conquer you (and that you know why), then the words you say, the way you look at her, the way you react to her, everything is gonna change, and she's gonna change the way she interacts too, she will stop considering you as "again another one trying to pick me up". Instead she will text the next day to her best friend "I met a very interesting man yesterday" lol
I could elaborate much more about how to actually change your beliefs but that post is gonna take forever ^^'
Hope you have your answer though.
To give you an example, let's look at that clip from american pie, where Jim tries to explain his frame to stifler, but stifler has a much stronger frame and refuses Jim's
Of course it is just a humoristic example but that shows you the idea