THE THEORY IN PRACTICE.
Think of actual balancing scales.
You never "know" the exact amount needed to balance the scales.
So: add some, take some away, add some, take some away.
This is the TOTAL essence of PUSH/PULL - add some, take some - and why its such an inportant concept.
The first goal of PUSH/PULL is creating uncertainty, but the END GOAL is actually creating certainty - yes, certainty.
Certainty that you are perfect for them.
Think of actual balancing scales.
You never "know" the exact amount needed to balance the scales.
So: add some, take some away, add some, take some away.
This is the TOTAL essence of PUSH/PULL - add some, take some - and why its such an inportant concept.
The first goal of PUSH/PULL is creating uncertainty, but the END GOAL is actually creating certainty - yes, certainty.
Certainty that you are perfect for them.