The hype with a university degree? That's easy.
See, the thing is women are all looking for a guy that's "intelligent", right? Well, we all know how most women suck with numbers. Come on, you've heard the horror stories... "What do you mean I'm overdrawn? I still have checks!" or "Two lefts, then the third right? We better stop and get directions!"
Yeah, so rather than base a man's intelligence on a scale, in incremental measurements, women and women's media did away with all those pesky "IQ score numbers" and opted for a simple pass/fail system on which to base their intelligence assements:
Does Mr. Man have a university degree? Yes? No?
Yes = smart (pass)
No = stupid (fail)
Easy.
If you were wondering how I know this, I read all about it in Cosmopolitain.