I have thought about this myself and experimented with it to an extent. In high school and college, I noticed every girl fell into some sort of category.
Athletic: Mostly good looking, even the ugliest ones are still attractive since they stay in shape. These girls typically go after male athletes, since there is a shared passion. Chads and skilled Don Juans have a shot too, if they play their cards right.
Nerd: These are reasonably, sometimes hot attractive girls that dress a little strange. They typically go after the more effeminate guys, though a skilled Don Juan or basic chad can still get them. Dressing uniquely can help tremendously in this category.
Passenger Princess: Attractive girls that know it, and exploit guys accordingly. They can be fun on the condition that you do not fall for their trickery and become their slave. To get these kinds require you to be reasonably attractive and have a decent car or job.
Emo/Alt-girl: Basically a hybrid of the Nerd and the Passenger Princess. These girls are often attractive but insufferable to listen to, getting them is as easy/difficult as the previous 2 categories.
Instead of chasing only one category listed here, become versatile enough to where you can say the right things to all of them. If going on a date with a nerd, let her tell you all about her favorite anime or super-hero and then make your follow date involve watching it together. The Athlete, Passenger Princess and Emo are pretty much the same manual of arms for escalation. Make them talk about themselves and their passions and listen close. The more of their ego they unleash upon you in private, the more sexy you are, even if you have not said more than a few sentences. The girls I have said the least to, almost always want me the most.