I bought a copy today just to see who there "men of the year" were. Whilst reading it, I noticed that they were "featuring" a hotel/appartment in venice that cost £21 000 for a week, amongst other ludicrous prices. Should give you an idea of the money you need.....
The style can sometimes be abit "poncey" for me, but if you can find the cheap version (lower end shops always do a "cheap" version), then I don't see why not.
I'd prefer to get the opinion of the fit girl working at the store like.....