This will be relatively subjective to each individual man, as all of place more or less value on various traits, etc.
This is a very good question and something that people should be asking themselves when looking for a person who is potentially relationship material.
What I try to look for in a woman is this, some will need no explanation but with the ones that do I will elaborate.
In no particular order
1. Is actually single and does not monkey branch, serial date, etc. I've found that women like this bring a lot of drama and have issues that I have no interest in dealing with.
2. Does something productive with her life. I don't care how much money a woman has, as I have my own and have a comfortable life. If she is a vet assistant it shows that she has empathy and cares for animals. If she is a nurse it shows she has work ethic, etc.
3. Reasonably educated. This ties in with the one above but I shouldn't have to show her where Florida is on a map, isn't influenced by social media, etc.
4. No drugs, drinking beyond a social level, no smoking, etc. No explanation needed, I've found women that engage in this are generally trashy af.
5. Not a party/club girl. This ties in with above, there is nothing wrong with hitting up the nightlife here and there but women that I know of who do this on the regular are not women you want to get involved with. I feel the exception to this would be girls that are just now old enough to go out, but beyond mid 20s it's not a good sign.
6. Not obsessed with social media. Again, based on the women I know of it is generally not a good sign when they post a lot on social media. These women typically have attention seeking issues, are very insecure and have some deep issues that I don't fully understand myself. I feel these women are always looking to trade up and like to have rotations of men lined up, not a good sign.
7. Has hobbies and interests of her own, social media NOT being on of them. Women that do not have this going for them are just boring and don't bring much to the table.
8. Has friends of her own. It's important to have your own social life and a woman who does not have this going for her has the potential to be clingy due to you being her primary means of socializing.
9. Takes care of herself, workouts, eats well, etc. This is more from personal compatibility, but women like this generally respect themselves.
10. No mental health or behavior issues. Needs no explanation
11. Not a gold digger or trying to climb the social ladder.
Outside of this it's things like me being attracted to her, not a single mom, personal compatibility, etc. I'm sure I could come up with some more things but that's what immediately comes to mind.